Following in the footsteps of Fortnite, the Sims 4 are hosting their own in-game music festival in July. The festival, titled "Sims Sessions," is led by singer-songwriter Bebe Rexha, a two-time Grammy nominee.I am a disaster"i "I wanted to beApparently, Rexha will premiere a new song at the festival, performed entirely in the fictional language of Simlish's Sims. Interesting thing.
Rexha will have the support of Dave Bayley, of Glass Animals, who will perform the band's single "Heat waves", next to the emerging artist Alegria Oladokun. I have no idea who these people are, because I stopped listening to new music about ten years ago and I still consider Radiohead's "In Rainbows" a new record. That said, it looks like a pretty impressive lineup for a concert inside the EA People Virtual Simulator.
According to the event website, in addition to listening to the performance of the artists, players attending Sims Sessions can “camp” (the game store page proposes “Woohoo” to the music), perform on stage after the lead artists they have finished their seven and also buy at festival stalls, either by running their own table or by buying "artist-themed merchandise". It is unclear whether I will use the game currency or the actual currency to make these purchases, although I would put my own money into it.
Frankly, it all sounds a little weird. Anyway, I find the idea of attending a concert in a video game weird and I don't know why anyone would want to sit in front of a screen listening to the avatar of a pop star singing a song in nonsense. The Sims have history with respect to the latter part, apparently partnering with nearly 500 artists since 2004 to record their songs on Simlish.
Getting people to attend a live event specifically to listen to one is different, though. Fortnite has shown that there is a market for this kind of thing, but is it because people really like to attend concerts in virtual worlds or simply because they like to do things with their friends at Fortnite? I’m not entirely sure the Sims, no matter how great, have the same influence to achieve this.
That’s not to say it’s not an interesting idea. The festival runs from June 29 to July 7. You can visit the Sims Sessions page for more information, though it doesn’t explain how you actually attend the festival, only you have to have the Sims 4 to do so.